Booster Case Study

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Booster turns dealership performance data into personalized coaching. Whether a partner wants to improve repair orders, product sales, customer satisfaction, or other key performance indicators, Booster makes performance transparent. It shows every individual exactly where they rank against their peers, identifies their greatest opportunities for improvement, and delivers targeted training aligned to those specific gaps.

By connecting performance data directly to learning, Booster ensures every advisor receives relevant coaching based on where they can make the biggest impact, unlike generic training. The result is greater visibility for individuals and dealerships, clearer priorities for improvement, and measurable business outcomes.

This feature not only lets the advisors know how they’re doing in each distinct category compared to their peers, but also serves up short, targeted lessons in-app aimed directly at their specific gaps.

Since Booster launched, we have been able to help over 400 dealerships with revenue growth, increasing transparency and identifying areas of improvement and providing actionable training. We have found:

  • Advisors who actively use Booster consistently sell more across product lines– 6 of the 7 product lines measured (Wipers, Alignments, Batteries, Rotations, Tires, Brakes, Filters).
  • Over a 5 month period, dealerships that used Booster maintained higher customer satisfaction scores (an increase of 1.3%), while those who didn’t had numbers that dropped significantly over time (a decrease of 4.3%).
  • Lower performing advisors saw the most improvement. Inactive service advisors saw a decrease of close rates by 1% over the course of 5 months, while active service advisors saw an increase of 69%

Stephen Snodgrass, a Service Advisor at Audi Indianapolis, put it simply: "I like to see how those numbers are stacking up. I want to excel in all those categories and be number one."  Transparency in data isn’t just illuminating for management, it's motivating for individuals working to better themselves, and their dealerships too.