Phone Skills
Certification Program

 

Equip your frontlines with the phone confidence that drives appointments, builds trust, and closes deals.

The Phone Skills Certification Program is backed by four independent certifications that transform dealership phone performance across sales and service. Using real-world AI roleplays and progressive journeys, it builds confidence, consistency, and conversion—starting with the very first call.

 

RockED gets you ready for anything.


Get access to
RockED's Phone Skills Certification Program now
Screenshot 2025-07-01 at 9.42.31 AM

Turn every phone call into an opportunity

 

RockED’s Phone Skills Certification Program turns every phone call into an opportunity. From first impressions to closing techniques, this content empowers sales and service teams with the skills, language, and confidence they need to convert calls into real results—boosting appointment show rates, lead conversions, and customer satisfaction across the dealership.

Learn more about the Phone Skills Certification Program

Each journey is fast-paced, gamified, and designed around real-world dealership environments to ensure maximum engagement and immediate application.

Fundamental Phone Skills
Audience: All
Level: Beginner
This collection addresses the value of phone skills, professional phone etiquette, and earning the right to the appointment.
Intermediate Sales Phone Skills
Audience: Sales
Level: Intermediate
This collection addresses smart sales communication and navigating tough sales calls. Plus, use AI Coach to practice through roleplay.
Intermediate Service Phone Skills
Audience: Service
Level: Intermediate
This collection strengthens essential communication techniques that lead to better customer satisfaction, higher appointment show rates, improved follow-ups, and approved recommendations.
Advanced Phone Skills
Audience: All
Level: Advanced
This collection enables effective preparation for customer calls by reviewing lead information, planning responses, and leading with proactive, intentional communication.
Matthias Stoever_RockED CEO

“In today’s automotive retail environment, the phone isn’t just a tool—it’s a make-or-break moment for customer trust and dealership profitability. Yet too often, we see teams miss opportunities because they haven’t been equipped with the right skills. At RockED, we believe mastering the phone is about more than scripts—it’s about creating confident, consistent conversations that turn calls into connections and connections into business.”

Matthias Stoever

RockED CEO